prAna is an American clothing company known for its sustainable and versatile apparel suitable for both outdoor activities and everyday wear.
The brand has made significant strides in environmental responsibility, particularly regarding the use of PFAS (per- and polyfluoroalkyl substances). As of 2023, prAna has eliminated PFAS from all their products, including their durable water repellent (DWR) treatments. This achievement aligns with their commitment to sustainability and reducing environmental impact. prAna offers a wide range of products, including their popular Stretch Zion pants, Halle pants, and various outdoor and lifestyle clothing options. The company emphasizes the use of recycled materials, organic cotton, and other eco-friendly fabrics in their production. prAna’s dedication to sustainability extends beyond PFAS elimination; they have a comprehensive list of banned chemicals and are working towards increasing the use of bluesign®-approved materials in their products.