Crunchi is a clean beauty brand founded in 2016 by Melanie Petschke and Kelly Kreusler, aimed at providing high-performance cosmetics and skincare products without harmful ingredients. The brand emphasizes safety, sustainability, and performance, redefining standards in the beauty industry.
Crunchi’s products are formulated to be toxin-free, meaning they do not contain ingredients known to cause harm, and they are rigorously tested for contaminants, including PFAS (per- and polyfluoroalkyl substances), which they have successfully eliminated from their formulations.
