H&M is a global fast-fashion retailer known for offering trendy apparel at affordable prices.
The brand has made significant commitments to sustainability, aiming to eliminate PFAS (per- and polyfluoroalkyl substances) from its products as part of its broader environmental strategy. H&M has set ambitious goals, including becoming net-zero across its value chain by 2040 and increasing the share of recycled or sustainably sourced materials in its products. Despite these efforts, H&M faces criticism for its fast-fashion business model, which is often seen as inherently unsustainable. The company has launched initiatives like the “Conscious” collection and a garment recycling program, but challenges remain in ensuring ethical labor practices and reducing overall environmental impact.
